As a Healthcare Advertising agency, we at Synapse, collaborate with the world's leading healthcare companies to develop impactful brand strategies. Our approach combines creative communication with a focus on achieving measurable results. We're passionate about contributing to a healthier world, and that passion fuels our dedication to crafting messages that resonate with patients and drive positive outcomes for our clients.
Our Blue Ticks
Handle the Branding and Digital Mandate for
JB Pharma, which won the ET Best Social Media Content Campaign 2024
Marketing partners for CPHI India 2022, 2023 & 2024. Carved the campaign for the largest event for the healthcare industry, worldwide.
A 20 year relationship and the work also won India's First Global Award in Healthcare Marketing.
Strategic and Creative campaigns via ATL, BTL, Digital and In-Clinic Campaigns across the country.
Handle the respiratory portfolio including the No.1 brand, Foracort and Budecort and won over 20 awards.
Strategized and launched the OTC division and multiple brands for Micro Labs, the makers of Dolo.
The Only Agency On Record for Krsnaa Diagnostics, India's largest chain of pathology and radiology centres.
Handling the creative mandate for the leaders in ophthalmology in the world.
Communication and strategtic partners for the most downloaded healthcare app in the country- Humrahi - Partners in Diabetes care
The A to Z of our Healthcare Clientele
Our Services and Portfolio
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding
About Us
Synapse is an innovative, creative, and ROI focused, healthcare marketing and advertising arm of Synapse Marketing Consultancy Pvt. Ltd. that has been around since 2002 catering to the advertising, marketing and communications world.
We have seen the change the healthcare industry has gone through first hand, and have adapted, thrived and grown brands, portfolios, divisions and companies.
From traditional detailing, to the dot-corn boom, and from Pharma replicating FMCG practices to conquering the digital arena, we have been a part of it all. With every new challenge, we have delivered cutting edge ideas that have kept our clients, ahead of the curve.
We have grown building brands for the A2Z of the Pharmaceutical industry along with hospitals, diagnostic chains, Dermo-cosmetic brands, FMHG, OTC, OTX brands along with devices, health consumer durables and health tech services and health start-ups.
At Synapse, we are expert at what we do, Healthcare Marketing. We follow the guidelines, and yet innovate within them. We understand the constraints, and yet know how to launch and revive brands. We cater to the empowered doctor, patient, retailer, field force, caregivers and health consumer. We make Healthcare exciting and that’s what keep us going every day.
Let's Ideate
Synapse Leadership
Aleem Merchant
Founder and Director
Aleem’s passion for creativity and his knack for innovative thinking have made him a driving force behind the agency’s success. He was awarded as one of the #40under40 winners in advertising and marketing industry.
Aleem’s unique talent lies in his ability to seamlessly blend strategic thinking with imaginative concepts. He possesses a keen understanding of the intricacies of marketing and advertising, which he leverages to craft creative solutions that not only captivate but also strategically align with the agency’s and clients’ goals.
At Synapse, Aleem’s creative acumen has resulted in groundbreaking campaigns that not only push the boundaries of conventional advertising but also yield exceptional results.
Aleem Merchant’s passion and vision infuse a spirit of innovation and excellence into every project undertaken by Synapse.
Aleem is a huge dog lover, blogger, fitness enthusiast and also very active on LinkedIn and known for his straight from the heart posts.
Rahul Pandit
Founder and Director
Rahul is a co-founder of Synapse with a unique skill set that sets him apart. He is a JJ School of Art graduate, where his creative talents were nurtured and honed, and today he brings those artistic sensibilities to Synapse, leveraging
his creative insights to drive successful campaigns.
However, Rahul also plays a pivotal role in the administrative, financial, and legal aspects of Synapse. With a keen eye for detail and a strategic mindset, he ensures that the agency runs smoothly, efficiently, and in compliance with all regulations. He is the driving force behind the day-to-day operations, overseeing everything from project management to financial planning, making him a true multitasker.
Rahul is also a car and bike aficionado and loves reading about the automobile industry, an avid traveller and enjoys a good conversation.
Rudresh Bhagat
Founder and Director
An alumni of the renowned JJ School of Art, JB brings a distinctive blend of creativity and precision to the forefront of the agency. At Synapse, JB is the driving force behind the agency’s success. With his understanding of art
& design, films, music, and events, combined with his unwavering commitment, results in flawless execution. JB ensures that every project is implemented with precision, leaving no room for error.
JB’s discerning eye for quality is evident in the creatives produced by the agency. He places a strong emphasis on ensuring that each project meets the highest standard of excellence, delivering impactful campaigns that resonate with clients and audiences alike.
With JB at the helm, Synapse stands out as a beacon of reliability, creativity and excellence in the world of advertising.
JB is also a wildlife photographer, film buff and traveler. JB is also known as the Captain Cool of Synapse, due his calm headed mind in tough situations.
Meet our Team
Social Wall
synapse_advertising
When POOKIE flips the script on you 😂 #PookieGoneWild
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#OfficeHumor #WorkplaceVibes #CorporateComedy #CubicleChronicles #OfficeLife #WorkplaceLaughs #TeamBonding #OfficeShenanigans #9to5Life #DeskDiaries #WorkFromLaughs #ProfessionalGoofiness
#OfficeAntics #WorkDayMood #MeetingMishaps
That moment when you’re blank, and then BAM💥 creative genius unlocked!
#CreativityUnlocked #RelatableMoments #CreativeFlow #InspirationStrikes #BrainstormingBuzz #agencylife #worklife #officelife #marketingagency #workfriends #workfun
Winter season in office be like🤧😭❄️
#agencylife #worklife #officelife #marketingagency #winter #fluseason #cold #cough
A very Merry Christmas from Team Synapse🎄⚡️
#christmas #merrychristmas #christmastree #agencylife #worklife #officelife #marketingagency #workfriends #workfun #fyp
Xmas joy is in the air🎄✨
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#christmas #xmas #secretsanta #joy #itsbeginningtolookalotlikechristmas #agencylife #worklife #officelife #explore #marketingagency #workfriends #workfun
Praying for our boss’s stress to vanish… and realising we’re the plot twist!! 😳
Does every BOSS relate?
🙊
#agencylife #worklife #officelife #marketingagency #workfriends #workfun #boss
Your guide to the official Gen Z dictionary…
im cookED- im in trouble
im cookING- im doing great
GOAT- greatest of all time
cringe- weird
i devoured/ ate- i did really good
💀-dying by laughing
😭- crying by laughing
L aura- less power because of something someone did
W aura- more power because of something someone did
lock in- focus
dude- dude
bro- bro
cap- to lie
lowkey- secretly
highkey- very obviously
delulu- delusional (find everything suspicious or sweet)
rizz- charisma (way to attract someone)
tea- gossip
mid- okay okay/ normal types
snatched- looks good (eg: the dress looked snatched on her)
dead- funny
baddie- savage type person
salty- to be bitter or angry
it’s the ___ for me- used when something stands out (eg: it’s the shoes for me ~the shoes stand out~)
omw- on my way
sigma- non chalant
humblebrag- to brag but very subtly (eg: so what if I have like ___ it doesn’t matter)
flex- showoff
the ick- lose interest in something
shook- shocked
very demure, very mindful- modest and calm (can be sarcasm sometimes)
non sarcastic: see how I dress up for school? very demure, very mindful
sarcasm: wow that cat fight was very demure and very mindful
yapper- talkative about random things
“<3”- heart
ToT- (crying emoji but out of letters)
not that deep- it’s not that complicated bro
#explore #trending #agencylife #worklife #officelife #marketingagency #workfriends #workfun #fyp #foryou #genz #genzmemes #genzhumor #genzmarketing #millennials #millennialmanagers
When you let your intrusive thoughts win at work🫢🤪🪳
#agencylife #worklife #officelife #explore #marketingagency #workfriends #workfun #funny #prank #cockroach #scary
Tag that one colleague who is always glued to their seat😌🤦♀️
#trending #agencylife #worklife #officelife #explore #marketingagency #workfriends #workfun #workchair #mario #apt
P&G -
Evion Design
Himalaya Soap for Moms -
Strategy for Launch Communication
Abbott Lobate GM -
Strategy
JB Zecuf
Digital - Website Design
Emcure - AquaOat
Design for Dr. Communication
Cipla - Pink of Health
Strategy for Social Media Campaign
Dr. Reddy's -
Quickerel Packaging Design
Turmgel -
Strategy and Branding
ZenPlus - Branding