Synapse Marketing Consultancy

Synapse has successfully completed 20 years of building brands
Synapse 20 Years Logo

At Synapse, we ideate with the world’s best companies, to create
brand strategies that deliver results and communicate with creativity for a heathier world..

List of Awards which Synapse Team has won from different Big Brands
List of Awards which Synapse Team has won from different Big Brands
List of Awards which Synapse Team has won from different Big Brands

Our Blue Ticks

JB X Synapse

Handled the Digital Mandate
for JB Pharma’s rebranding.
The largest rebranding exercise done
by a pharma company in India.

CPHI x Synapse

Marketing partners for CPHI India 2022, 2023 and 2024, and carved the identity for the largest event for the healthcare industry.

Abbott X Synapse

A 22 year relationship with India’s No. 1 pharma company, working on various therapy areas and large brands.

Cipla X Synapse
Handled various portfolios and large brands including their leading respiratory portfolio.
 
Himalaya X Synapse

Took brands of Himalaya across medias, states and platforms via TVCs, outdoor, digital, social and ecommerce.

Micro Labs

Strategized and launched the entire OTC division for Micro Labs, the makers of Dolo.

JB X Synapse

Handled the Digital Mandate for JB Pharma's rebranding. The largest rebranding exercise done by a pharma company in India.

CPHI x Synapse

Marketing partners for CPHI India 2022, and carved the identity for the largest event for the healthcare industry.

Abbott X Synapse

Won India's First Global Award in Healthcare Marketing for Abbott's Brand, Lobate GM

Cipla X Synapse

Created a Guinness world record for Cipla's Budecort and won over 20 awards for the brand.

Himalaya X Synapse

Took brands of Himalaya across medias, states and platforms via TVCs, outdoor, digital, social and ecommerce.

The A to Z of our Healthcare Clientele

abbot
aiocd
Ajanta
Akumentis Healthcare Ltd
alembic
alkem
allergan
aptar
aristo
Aspira
Bayer Logo
BRAUN

Our Services and Portfolio

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

P&G – 
Evion Design

Himalaya Soap for Moms – 
Strategy for Lunch Communication

Abbott Lobate GM –
Strategy
JB Zecuf –
Digital Website Design

Emcure – AquaOat
Design for Dr. Communication

Cipla – Pink of Health
Strategy for Social Media Campaign

Dr. Reddy’s – 
Quickerel Packaging Design

Turmgel – 
Strategy and Branding

Zen Plus – 
Branding

About Us

Synapse is an innovative, creative, and ROI focused, healthcare marketing and advertising arm of Synapse Marketing Consultancy Pvt. Ltd. that has been around since 2002 catering to the advertising, marketing and communications world.

We have seen the change the healthcare industry has gone through first hand, and have adapted, thrived and grown brands, portfolios, divisions and companies.

From traditional detailing, to the dot-com boom, and from Pharma replicating FMCG practices to conquering the digital arena, we have been a part of it all. With every new challenge, we have delivered cutting edge ideas that have kept our clients, ahead of the curve.

We have grown building brands for the A2Z of the Pharmaceutical industry along with hospitals, diagnostic chains, Dermo-cosmetic brands, FMHG, OTC, OTX brands along with devices, health consumer durables and health tech services and health start-ups.

At Synapse, we are expert at what we do, Healthcare Marketing. We follow the guidelines, and yet innovate within them. We understand the constraints, and yet know how to launch and revive brands. We cater to the empowered doctor, patient, retailer, field force, caregivers and health consumer. We make Healthcare exciting and that’s what keep us going every day.

Let's ideate

Synapse Leadership

Founder and Director of Synapse

Aleem Merchant

Founder and Director

Aleem’s passion for creativity and his knack for innovative thinking have made him a driving force behind the agency’s success. He was awarded as

#40under40 winners in advertising and marketing industry.

Aleem’s unique talent lies in his ability to seamlessly blend strategic thinking with imaginative concepts. He possesses a keen understanding of the intricacies of marketing and advertising, which he leverages to craft creative solutions that not only captivate but also strategically align with the agency’s and clients’ goals.

At Synapse, Aleem’s creative acumen has resulted in groundbreaking campaigns that not only push the boundaries of conventional advertising but also yield exceptional results.

Aleem Merchant’s passion and vision infuse a spirit of innovation and excellence into every project undertaken by Synapse.

Aleem is a huge dog lover, blogger, fitness enthusiast and also very active on LinkedIn and known for his straight from the heart posts.

Founder and Director of Synapse

Rahul Pandit

Founder and Director

Rahul is a co-founder of Synapse with a unique skill set that sets him apart. He is a JJ School of Art graduate, where his creative talents were nurtured and honed, and today he bring those artisitic

sensibilities to Synapse, leveraging his creative insights to drive successful campaigns.

However, Rahul also plays a pivotal role in the administrative, financial, and legal aspects of Synapse. With a keen eye for detail and a strategic mindset, he ensures that the agency runs smoothly, efficiently, and in compliance with all regulations. He is the driving force behind the day-to-day operations, overseeing everything from project management to financial planning, making him a true multitasker.

Rahul is also a car and bike aficionado and loves reading about the automobile industry, an avid traveller and enjoys a good conversation.

Rudresh Bhagat

Founder and Director

An alumni of the renowned JJ School of Art, JB brings a distinctive blend of creativity and precision to the forefront of the agency. At Synapse, JB is the driving force behind the agency’s success.

With his understanding of art & design, films, music, and events, combined with his unwavering commitment, results in flawless execution. JB ensures that every project is implemented with precision, leaving no room for error.

JB’s discerning eye for quality is evident in the creatives produced by the agency. He places a strong emphasis on ensuring that each project meets the highest standard of excellence, delivering impactful campaigns that resonate with clients and audiences alike.

With JB at the helm, Synapse stands out as a beacon of reliability, creativity and excellence in the world of advertising.

JB is also a wildlife photographer, film buff and traveler. JB is also known as the Captain Cool of Synapse, due his calm headed mind in tough situations.

Founder and Director of Synapse

Aleem Merchant

Founder and Director

Aleem’s passion for creativity and his knack for innovative thinking have made him a driving force behind the agency’s success. He was awarded as

one of the #40under40 winners in advertising and marketing industry.

Aleem’s unique talent lies in his ability to seamlessly blend strategic thinking with imaginative concepts. He possesses a keen understanding of the intricacies of marketing and advertising, which he leverages to craft creative solutions that not only captivate but also strategically align with the agency’s and clients’ goals.

At Synapse, Aleem’s creative acumen has resulted in groundbreaking campaigns that not only push the boundaries of conventional advertising but also yield exceptional results.

Aleem Merchant’s passion and vision infuse a spirit of innovation and excellence into every project undertaken by Synapse.

Aleem is a huge dog lover, blogger, fitness enthusiast and also very active on LinkedIn and known for his straight from the heart posts.

Founder and Director of Synapse

Rahul Pandit

Founder and Director

Rahul is a co-founder of Synapse with a unique skill set that sets him apart. He is a JJ School of Art graduate, where his creative talents were nurtured and honed, and today he bring those artisitic

sensibilities to Synapse, leveraging his creative insights to drive successful campaigns.

However, Rahul also plays a pivotal role in the administrative, financial, and legal aspects of Synapse. With a keen eye for detail and a strategic mindset, he ensures that the agency runs smoothly, efficiently, and in compliance with all regulations. He is the driving force behind the day-to-day operations, overseeing everything from project management to financial planning, making him a true multitasker.

Rahul is also a car and bike aficionado and loves reading about the automobile industry, an avid traveller and enjoys a good conversation.

Rudresh Bhagat

Founder and Director

An alumni of the renowned JJ School of Art, JB brings a distinctive blend of creativity and precision to the forefront of the agency. At Synapse, JB is the driving force behind the agency’s success.

With his understanding of art & design, films, music, and events, combined with his unwavering commitment, results in flawless execution. JB ensures that every project is implemented with precision, leaving no room for error.

JB’s discerning eye for quality is evident in the creatives produced by the agency. He places a strong emphasis on ensuring that each project meets the highest standard of excellence, delivering impactful campaigns that resonate with clients and audiences alike.

With JB at the helm, Synapse stands out as a beacon of reliability, creativity and excellence in the world of advertising.

JB is also a wildlife photographer, film buff and traveler. JB is also known as the Captain Cool of Synapse, due his calm headed mind in tough situations.

Meet Our Team

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