At Synapse Marketing, every ad we create is about much more than a product. We’re storytellers with a purpose, crafting Digital Video Commercials (DVCs) that blend entertainment, education, and a touch of inspiration. As a healthcare marketing agency, our ads are grounded in a mission to spread awareness and spark conversations that truly make a difference. Our journey from script to execution is fueled by insight, creativity, and ou“Let’s Ideate.”
Take our campaign for Geriforte, “Retired hu, tired nahi,” as an example. We wanted to bring vibrancy to the idea of active aging and give a refreshing twist to an immune support brand aimed at seniors. With the legendary Vikram Gokhale as our star, we celebrated energy, optimism, and resilience in retirement. Gokhale’s humor and charisma brought the message to life, reminding older adults that life doesn’t slow down with age – and neither should they. It was more than just a commercial; it was a celebration of vitality, with Geriforte as a trusted companion in this journey.
Similarly, with our “Pink of Health” campaign featuring Amrita Rao, we took on a critical health topic with a family-oriented approach. Carrying the tagline “#IronBhiHaiZaroori,” this campaign addressed the importance of iron levels in children’s health, emphasizing the role of iron in their physical and mental development. Amrita’s warmth and relatability made her a perfect fit for this campaign, helping us reach parents and caregivers across the country. By the end, the audience didn’t just remember the product; they walked away with a heightened awareness of iron deficiency and its impact, adding real value to their lives and their children’s well-being.
Our recent “Win Over Varicose” campaign with Medtronic tackled a rising health concern linked to our increasingly sedentary lifestyles: varicose veins. Here, we aimed to normalize conversations around varicose veins and the importance of early intervention with our campaign: “Someone close could have Varicose” Our ad didn’t just introduce a treatment option – it encouraged viewers to pay attention to their body’s signals, spreading awareness about a condition that affects many but is often overlooked. Through relatable storytelling, we opened up an important dialogue around lifestyle-related health issues.
Each of these campaigns exemplifies our commitment to creating ads that do more than promote. Our DVCs are crafted to educate, empower, and inspire viewers to think differently about their health and well-being. We believe that by creating commercials with a purpose, we can play a role in improving lives, one story at a time.
Our ads do more than promote healthcare brands – they help improve the well-being of the people who see them. We focus on building trust, strengthening brand loyalty, and sparking conversations that spread far and wide. From casting to scripting to final production, we pay attention to every detail to make sure the message truly resonates.
If you want to create ads that make a real difference, Let’s Ideate together – because at Synapse Marketing, we turn meaningful ideas into impactful stories.
